G Project是集合了创新营销、跨界合作、广告制作的专业团队。核心成员拥有10年以上工作经验，服务客户涉及国家行政机构、奢侈品、美妆个护、快消及生活方式、汽车、金融及地产领域。执行网络覆盖上海、北京、广州、成都等多个国内城市；同时与纽约、巴黎、罗马、柏林等国际城市不同机构合作，打造了一系列兼具商业和文化价值的案例。
G Project is a professional team of innovative marketing, cross-border cooperation and advertising production. serving customers in the fields of state administration, luxury goods, cosmetics, fast-moving and lifestyle, automobile, finance and real estate. The implementation network covers many domestic cities such as Shanghai, Beijing, Guangzhou, Chengdu, etc. At the same time, it cooperates with different organizations in international cities such as New York, Paris, Rome and Berlin to create a series of cases with both commercial and cultural value.
【商业】品效合一，突破重围
Commerce: Integrating quality and effectiveness to break through the tight encirclement
当社会化营销遭遇同质化、成本负担和增长式微的困境，我们考虑的是如何突破重围。G Project专注为品牌创造新价值。将品牌、产品、情境、消费者与传播链路一路打通，赋予品牌文化属性，提升形象，助力销售增长。
When social marketing encounters the dilemma of homogenization, cost burden and growth decline, we consider how to break through the predicament. G Project focuses on creating new value for the brand. Brands, products, situations, consumers and communication links will be linked together, giving brand cultural attributes, enhancing image, and helping sales growth.
【艺术】艺术之术，智慧策略
Art: Art's Skills and Wisdom Strategies
G Project将艺术视为更智慧的策略。艺是美的本质，术是表现美的形式，丰富而多变。“艺+术”，是逻辑、情感、语言、世界观、更是营销手段。除了视觉外还有更多可探索的形式：资源整合、联名爆款、线上线下互动等，从不同维度构建品牌自身文化体系，创造理论、美学连接。
G Project sees art as a more intelligent strategy. Art is the essence of beauty, and art is the form of beauty, rich and changeable. "Art + skill" is logic, emotion, language, world outlook and marketing means. In addition to vision, there are more explorable forms: resource integration, joint name explosion, online and offline interaction, etc., to construct the brand's own cultural system from different dimensions, to create theoretical and aesthetic connections.
【商业+艺术】艺术化营销
Commerce + Art: Artistic Marketing
G Project与品牌一同创造风格，但不受风格约束。艺术化营销在当前营销高度同质化中，以独特带来新意的角度，制造话题，吸引到愿意接受品牌价值观念和品味的人群，在体验中改变受众的思考和行动，直接转化为销售和极高的忠诚度。
G Project creates style with the brand, but it is not bound by style. In the current highly homogeneous marketing, artistic marketing creates topics from a unique perspective, attracts people willing to accept brand values and tastes, changes the thinking and actions of the audience in experience, and directly translates them into sales and high loyalty.
【资源+团队】独家资源+定制创意
Resources + Team: Exclusive Resources + Customized Creativity
我们不提创意，我们实现创意。只提不做、完成度不高的创意如同盲目聊天。G Project以独家资源支撑创意，为品牌量身定制方案。从品牌、资源、IP上整合，校准目标受众人群，聚焦人群情感诉求，将影响能量靶向输出——最终还将效果回收到品牌。
We don’t stop at creating ideas, we actualise them. It's like chatting blindly to mention creative ideas that are not done and are not well accomplished. G Project uses exclusive resources to support creativity and tailor-made solutions for brands. Integrating from brand, resource and IP, calibrating target audience, focusing on emotional appeal of crowd, will affect energy targeting output - and ultimately recover the effect to brand.
读到这里，也算一种默契。可以欣赏，也可以被欣赏。
同行的旅客，总要有人先开口问好，开启美妙的故事。
If you have read up to this point, we have mutual understanding.To every new and wonderful story, passenger of the same trade must take the first step to say hello.
Hello, we are G Project.
info@gproject.cn
